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Frequently Asked Questions

1

What is brand strategy, and why do we need one?

It (re)sets the foundation for how your brand communicates and competes. We define your positioning, write sharper messaging, and map out your ideal audience. We also analyse competitors so you can stand out, not blend in. Whether you’re entering a new market, launching a new service or levelling up your brand, you’ll walk away with a clear action plan and the confidence to move forward.

2

How is this different from a marketing plan?

A marketing plan tells you what and when to post or promote. Brand strategy tells you why and how to present yourself to meet your goals. We’re building the direction, identity and message that your future marketing will be built on.

3

Will it actually help us win more work or just look better?

Both. You’ll come out of this with a clearer message, better positioning, and a brand that speaks to the clients you want. We’ve seen builders shift from chasing low-margin jobs to being the brand others try to match.

4

What happens after the strategy is done? Do you help us implement it?

Yes, strategy is just the start. Like floor plans before a build. We can carry it through to design, content, websites and ongoing support. Some clients work with us end-to-end, others take the strategy in-house. We’ll tailor it to what you need.

5

We already have a brand, is this still worth doing?

Absolutely. If your business has grown, changed, or you feel like the brand doesn’t reflect your current level, this is the reset you need. We build on what’s working and fix what’s holding you back.

Frequently Asked Questions

1

What is brand strategy, and why do we need one?

It (re)sets the foundation for how your brand communicates and competes. We define your positioning, write sharper messaging, and map out your ideal audience. We also analyse competitors so you can stand out, not blend in. Whether you’re entering a new market, launching a new service or levelling up your brand, you’ll walk away with a clear action plan and the confidence to move forward.

2

How is this different from a marketing plan?

A marketing plan tells you what and when to post or promote. Brand strategy tells you why and how to present yourself to meet your goals. We’re building the direction, identity and message that your future marketing will be built on.

3

Will it actually help us win more work or just look better?

Both. You’ll come out of this with a clearer message, better positioning, and a brand that speaks to the clients you want. We’ve seen builders shift from chasing low-margin jobs to being the brand others try to match.

4

What happens after the strategy is done? Do you help us implement it?

Yes, strategy is just the start. Like floor plans before a build. We can carry it through to design, content, websites and ongoing support. Some clients work with us end-to-end, others take the strategy in-house. We’ll tailor it to what you need.

5

We already have a brand, is this still worth doing?

Absolutely. If your business has grown, changed, or you feel like the brand doesn’t reflect your current level, this is the reset you need. We build on what’s working and fix what’s holding you back.

FUTURE FEED©

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Let’s create something your competitors wish they had.

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Let’s create something your  competitors wish they had.